Sr. Performance Marketing Manager – Healthcare Accounts

Description

Job description Why Join BoomerangFX? BoomerangFX isn’t just a company— it’s a movement redefining how private pay healthcare practices operate. Recognized as one of North America’s Fastest Growing Tech Companies two years in a row by Deloitte’s Fast 500 program ranking 6th in Canada and 23rd in North America. We are a global leader in practice management software and digital marketing solutions. Our growth trajectory of over 8000% is matched by our ambition to disrupt and dominate the healthcare technology landscape. With headquarters in Miami and offices spanning Canada, the UK, Australia, and Barbados, BoomerangFX is a global enterprise backed by international private equity and poised for IPO. We’re honored as Gartner’s Disruptor of the Year and have built a recession-resilient business model in a rapidly expanding market. BoomerangFX empowers healthcare professionals in medspas, cosmetic surgery, dermatology, dental, vision clinics, and other private-pay industries with an integrated SaaS platform for practice management, EMR, scheduling, lead generation, and digital marketing. Our solutions help hundreds of clinics grow revenue, streamline operations, and enhance patient experiences. Join BoomerangFX and become part of a global community of innovators driving industry transformation. This is your chance to build a meaningful career in a high-growth, entrepreneurial environment as we lead the charge towards IPO. If you’re ready to challenge the status quo and make an impact, we invite top talent to join us on this exciting journey. Please note this position is 5 days onsite in Mississauga Position Overview: As the Sr. Performance Marketing Manager – Healthcare Accounts at BoomerangFX, you will play a pivotal role in leading and managing a team of digital marketing specialists and practice consultants. Your focus will be on ensuring the successful delivery of digital marketing strategies, managing high-value client accounts, and driving the performance and growth of your team. You will work closely with senior leadership to align marketing initiatives with overall business goals, ensuring our clients receive unparalleled support and results. Key Responsibilities section: · Strategic Oversight : Develop and execute marketing strategies that drive customer acquisition and retention for private-pay healthcare practices. · Performance Management: Monitor and analyze team performance metrics to ensure targets are met or exceeded, providing regular performance reviews and professional development opportunities. · Client Management: Act as an escalation point for high-value clients, ensuring exceptional customer service and satisfaction across all accounts. · Cross-functional Collaboration: Work closely with sales, product, and senior leadership teams to align marketing and client success strategies with overall company objectives. · Innovation and Improvement: Identify and implement process improvements and best practices for both marketing execution and client management. · Reporting: Prepare and present detailed performance reports to senior management, highlighting key achievements, challenges, and actionable insights. What are we looking for section: · Education: Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree is a plus. · Experience: 5 years of digital marketing experience, with at least 3 years in a leadership role managing teams. Experience in SaaS or healthcare technology is preferred. · Proven Track Record: Demonstrated success in managing marketing campaigns that drive measurable results and exceed KPIs. · Technical Proficiency: Hands-on experience with marketing automation tools, CRM platforms (preferably HubSpot), and analytics software. · Communication Skills: Exceptional verbal and written communication skills, with the ability to present complex information clearly to both internal teams and clients. · Problem-Solving: Strong analytical and problem-solving skills, with a data-driven approach to decision-making. · Organizational Skills: Excellent time management and organizational abilities, with the capacity to handle multiple projects and deadlines simultaneously. · Certifications : Google Analytics, HubSpot, or other relevant marketing certifications are a plus. What is in it for you: At BoomerangFX, we believe in providing more than just a competitive salary and generous paid time off – we offer a unique opportunity to be part of a high growth, and game changing environment. Salary: $70,000 – $85,000 Bonus Entrepreneurial Mindset: We believe in creating an environment that encourages ownership, innovation, and collaboration. Growth-Driven: We foster a collaborative culture where every team member is valued. You’ll work alongside passionate individuals who are committed to mutual growth, learning, and achieving goals together for a company headed towards IPO. Competitive Salary and Benefits: We offer a competitive salary with a bonus component tailored to your skills and experience, along with comprehensive benefits that include health, dental, and vision coverage, retirement plans, and performance-based bonuses. High performers are celebrated and rewarded: With a results-driven culture, you’ll have opportunities to shine, grow, and reap the benefits of your contributions through generous performance-based incentives and advancement opportunities. Accessibility Statement: BoomerangFX is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals for our career opportunities and are dedicated to accommodating people with disabilities. If you need accommodation at any stage of the application process, please contact us at recruitmentboomerangfx.com.